2025 Update: @cosme TOKYO celebrated its 5th anniversary with a major renovation in March 2025! The store was closed from February 12th to March 4th, 2025 for its first major renovation since opening, and reopened with significant improvements and new features. Here’s what’s new and what to expect when you visit today.
Post-Renovation Changes (What’s New in 2025)
The renovation added new brands and items, plus enhanced experiential content to make cosmetics selection more enjoyable. Key improvements include:
Store Guide/ Must-Visit Sections
Ground Floor: Still features @cosme Award winners, but now includes 2024-2025 award products
Weekly Rankings: Updated digital displays showing current trending products
Tokyo-Specific Rankings: 2nd floor continues to showcase products popular specifically with Tokyo shoppers
Seasonal Collections: Enhanced sections for limited-edition and seasonal items
As you enter the store (ground floor) you are met with an impressive display of the products in the annual @cosme “The best cosmetics awards”. This area is designed to make the award wining and most popular products easy to identify and try.
On the 2nd Floor, there is a @Tokyo Sales Ranking display, that shows the ranking of beauty products and cosmetic shades purchased by Tokyo-based shoppers (the overall @cosme rankings on the 1st floor are for Japan as a whole).
There is also a large and spacious shopping space on the 2nd floor. You can count on @Cosme Tokyo to have all of the latest products, and seasonal from a huge variety of Japanese skincare and beauty brands.
Part of the concept for the @Cosme Tokyo store is to create spaces for customers to test the products for themselves- the beautifully designed tester bars. Make the most of in-store shopping and test and feel the products before you buy.
There are interactive displays from many International brands as well, such as Dyson (shown above).
Shopping Tips for 2025 Visitors
Best Times to Visit
- Weekday mornings (11:00-13:00) for less crowds.
- Avoid weekends and Japanese holidays for the most comfortable experience.
Tourist Support
- Staff members available who speak English and other languages.
- Digital displays include English product information.
- International payment methods accepted (credit cards, mobile payments).
- Tax-free shopping available at counter.
Family-Friendly Features (Still Available)
The renovation has maintained all family amenities:
- Play area for children (2nd floor)
- Baby changing facilities (2nd floor)
- Feeding room for nursing mothers
- Wide aisles suitable for strollers
- Elevators and accessible restrooms
- Free Wi-Fi lounge area (3rd floor)
@cosme TOKYO
Opening Hours: 11:00-21:00 daily (Note: Hours changed from 10:00-21:00 to 11:00-21:00)
Location: 1-14-27 Jingumae, Shibuya Ward, Tokyo (directly opposite JR Harajuku Station)
Access: JR Harajuku Station – 1 minute walk, Tokyo Metro Meiji-jingumae Station (exits 2 & 3) – 1 minute walk
Website: cosme.net/flagship/
Instagram: @cosme_tokyo
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